This is a video review for the book Persuasion Engineering by Richard Bandler and John LaValle. Persuasion Engineering is written in a unique style and is full of attitude and excellent insights into the sales process at a process and linguistic level. It is based upon the field of Persuasion Engineering co-created by Richard and John and I highly recommend…
Here is a quick video explaining one of the principles of persuasion as identified by Dr Robert Cialdini.
Here is a quick video explaining one of the principles of persuasion as identified by Dr Robert Cialdini.
Here is an explanation of the principle of commitment.
Here is an explanation of the principle of liking.
Here is an explanation of the principle of authority.
Here is an explanation of the principle of social proof.
Here is an explanation of the principle of Scarcity in Persuasion.
Most of us have heard of the BAFTA Awards, but what I think is really relevant and important to learn about the the ‘BATNA’ award. This award is an award you can give yourself before you enter any negotiation to ensure that you do the best job possible. BATNA stands for the Best Alternative to a Negotiated Agreement. Basically, it…
Here are 7 different ways of thinking to help you feel more confident in front of an audience. 1) You are the one at the front of the room. That means you are in control. You can tell them to do something and they will more than likely do it. 2) The audience wants you to succeed. They are rooting…
