Reading time: 1 minute Jun 20th 2016

Behavioural Economics Bites 13 – Reference Dependence

In the final video of “The Behavioural Economics Bites” series, I discuss an important concept called Reference Dependence. I share how this can help you to better influence others and also make more informed choices and decisions.

This series introduces you to various concepts in the field of Behavioural Economics to help you make better decisions and influence others more effectively. Hope you find it helpful.

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